logo sponsorship!
why is this the easiest form of branding/adverting? it's so sad but so easy. it's the like button of marketing.
RUN FAST.
BROUGHT TO YOU BY JOSH CHANG!
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New School
Wednesday, February 16, 2011
2 Comments:
my reasons:
1) it's about getting lots and lots of eye balls immediately.
2) there's an illusion that when they see it, they will be inspired to google your company, and dive into what you have to offer.
3) there's an illusion that when you put your name next to super cool things, you're super cool too. like hanging out with the cool kids at school. now everyone can be everything due to "association".
- josh
and i think the illusion works.
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